by Rick Mark | Jul 10, 2017 | SEO
Improving a business’ online rankings in a noticeable is no small, simple thing. Not only do search ranking algorithms change and become more complex on a regular basis, but online competition is enormous given that it is now basically essential for businesses to have...
by Rick Mark | Aug 3, 2015 | SEO
With limited budgets for promotion and advertising, most small and medium-sized enterprises (SME) operate at a disadvantage in these aspects in comparison to their larger competitors. Thankfully, we have the Internet, which allows equal opportunities to all players in...
by Rick Mark | Jul 9, 2015 | Marketing, SEO
The power of the internet in attracting business and generating revenue is undeniable across all industries and what’s driven visibility in search engine results to be one of the main, if not THE main, target of today’s organizational marketing strategies. However,...
by Rick Mark | Jan 15, 2015 | SEO
Do you remember the last time you searched for a caterpillar (machinery) image on Google and came across a lot of caterpillar insect images? Or searched for a jaguar (car) image and Google returned a lot of jaguar cat images, or those of Jacksonville Jaguars? To...
by Rick Mark | Nov 26, 2014 | SEO
Major search providers now use a collection of schemas to ensure users are able to find the web pages they are looking for. Website coders can use schemas in their HTML code to make a website more visible to its target market. The use of markup allows specific entity...
by Rick Mark | Oct 23, 2014 | SEO
Remember back in the days when commenting on other blogs used to be a legitimate SEO tactic? You could get links back to your website simply by leaving a comment. Of course, this quickly turned very spammy, and to this day, you still see some people (and tons of bots)...